On southbound ease and northbound fees literal consequences of the metaphoric link between vertical position and cardinal direction.

On southbound ease and northbound fees literal consequences of the metaphoric link between vertical position and cardinal direction.

מידע ביבליוגרפי
הוצא לאור ב:Journal of marketing research V. 46, 1-6 (2009).
מחבר ראשי: Nelson, Leif D.
פורמט: Article
שפה:English
נושאים:
Consumer behavior.
Perceptions.