On southbound ease and northbound fees literal consequences of the metaphoric link between vertical position and cardinal direction.
| Julkaisussa: | Journal of marketing research V. 46, 1-6 (2009). |
|---|---|
| Päätekijä: | |
| Aineistotyyppi: | Artikkeli |
| Kieli: | English |
| Aiheet: |