The impact of outcome elaboration on susceptibility to contextual and presentation biases.

The impact of outcome elaboration on susceptibility to contextual and presentation biases.

Bibliografische gegevens
Gepubliceerd in:Journal of marketing research V. 46, 1-6 (2009).
Hoofdauteur: Nenkov, Gergona Y.
Formaat: Artikel
Taal:English
Onderwerpen:
Bias.
Investors.
Investment policy.
Impact analysis.