APA (7th ed.) Citation

Lenk, P. The value of informative priors in Bayesian inference with sparse data. Journal of marketing research.

Chicago Style (17th ed.) Citation

Lenk, Peter. "The Value of Informative Priors in Bayesian Inference with Sparse Data." Journal of Marketing Research .

MLA (9th ed.) Citation

Lenk, Peter. "The Value of Informative Priors in Bayesian Inference with Sparse Data." Journal of Marketing Research, .

Warning: These citations may not always be 100% accurate.