Toyota culture the heart and soul of the Toyota way - Liker, Jeffrey K.; Hoseus, Michael; Center for Quality People and Organizations (New York McGraw-Hill, 2008)
A. Matias (recommending faculty) : IE Dept.
Keywords: Toyota Jidōsha Kabushiki Kaisha; Corporate culture -- Case studies; Organizational effectiveness -- Case studies; Management -- Case studies; Automobile industry and trade -- Case studies; Automobiles, Foreign -- Case studies