Searching for experience on the web an empircal examination of consumer behavior for search and experience goods.

Searching for experience on the web an empircal examination of consumer behavior for search and experience goods.

Detalhes bibliográficos
Publicado no:Journal of marketing V.73, 1-2, 4 (2009).
Autor principal: Peng Huang
Formato: Artigo
Idioma:English
Assuntos:
Consumer behavir.
Searches.
Internet.
Product quality.