Searching for experience on the web an empircal examination of consumer behavior for search and experience goods.

Searching for experience on the web an empircal examination of consumer behavior for search and experience goods.

Podrobná bibliografie
Vydáno v:Journal of marketing V.73, 1-2, 4 (2009).
Hlavní autor: Peng Huang
Médium: Článek
Jazyk:English
Témata:
Consumer behavir.
Searches.
Internet.
Product quality.