New product development managing and forecasting for strategic success

New product development managing and forecasting for strategic success

Show all versions (2)
Bibliografiske detaljer
Hovedforfatter: Thomas, Robert J.
Format: Bog
Sprog:English
Udgivet: New York John Wiley c1993.
Serier:The Portable MBA series
Fag:
Product development.
Marketing.
Forecasting.
Strategic success.