Cita APA (7th ed.)

Roberto, N. (2002). Strategic market segmentation: How to market to the rich, the middle class and the "masa". Lifecycle Press.

Cita Chicago (17th ed.)

Roberto, Ned. Strategic Market Segmentation: How to Market to the Rich, the Middle Class and the "Masa". Makati City: Lifecycle Press, 2002.

Cita MLA (9th ed.)

Roberto, Ned. Strategic Market Segmentation: How to Market to the Rich, the Middle Class and the "Masa". Lifecycle Press, 2002.