APA (7th ed.) Citation

Go, J. (1993). Marketing mix strategy in the Philippine setting: Product, place, price, promotions. The Authorn].

Chicago Style (17th ed.) Citation

Go, Josiah. Marketing Mix Strategy in the Philippine Setting: Product, Place, Price, Promotions. [Makati: The Authorn], 1993.

MLA (9th ed.) Citation

Go, Josiah. Marketing Mix Strategy in the Philippine Setting: Product, Place, Price, Promotions. The Authorn], 1993.