APA (7th ed.) Citation

Hair, J. F., Bush, R. P., & Ortinau, D. J. (2009). Marketing research: In a digital information environment (4th ed.). McGraw-Hill.

Chicago Style (17th ed.) Citation

Hair, Joseph F., Robert P. Bush, and David J. Ortinau. Marketing Research: In a Digital Information Environment. 4th ed. Boston: McGraw-Hill, 2009.

MLA (9th ed.) Citation

Hair, Joseph F., et al. Marketing Research: In a Digital Information Environment. 4th ed. McGraw-Hill, 2009.