APA (7th ed.) Citation

Han, J. K. Technology convergence: When do consumers prefer converged products to dedicated products? Journal of marketing.

Chicago Style (17th ed.) Citation

Han, Jin K. "Technology Convergence: When Do Consumers Prefer Converged Products to Dedicated Products?" Journal of Marketing .

MLA (9th ed.) Citation

Han, Jin K. "Technology Convergence: When Do Consumers Prefer Converged Products to Dedicated Products?" Journal of Marketing, .

Warning: These citations may not always be 100% accurate.