APA (7th ed.) Citation

Melnyk, V. Are women more loyal customers than men? Gender differences in loyalty firms and individual service providers. Journal of marketing.

Chicago Style (17th ed.) Citation

Melnyk, Valentyna. "Are Women More Loyal Customers than Men? Gender Differences in Loyalty Firms and Individual Service Providers." Journal of Marketing .

MLA (9th ed.) Citation

Melnyk, Valentyna. "Are Women More Loyal Customers than Men? Gender Differences in Loyalty Firms and Individual Service Providers." Journal of Marketing, .

Warning: These citations may not always be 100% accurate.