APA (7th ed.) Citation

Kotler, P., Bowen, J., & Makens, J. C. (2010). Marketing for hospitality and tourism (5th international ed.). Pearson.

Chicago Style (17th ed.) Citation

Kotler, Philip, John Bowen, and James C. Makens. Marketing for Hospitality and Tourism. 5th international ed. Boston: Pearson, 2010.

MLA (9th ed.) Citation

Kotler, Philip, et al. Marketing for Hospitality and Tourism. 5th international ed. Pearson, 2010.