The role of imagination-focused visualization on new product evaluation.

Manylion Llyfryddiaeth
Cyhoeddwyd yn:	Journal of marketing research V. 46, 1-6 (2009).
Prif Awdur:	Min Zhao
Fformat:	Erthygl
Iaith:	English
Pynciau:	Impact analysis. Visualization. Product management. Consumer behavior.