Rui Zhu. The influence of self-view on context effects: How display fixtures can affect product evaluations. Journal of marketing research.
Citace podle Chicago (17th ed.)Rui Zhu. "The Influence of Self-view on Context Effects: How Display Fixtures Can Affect Product Evaluations." Journal of Marketing Research .
Citace podle MLA (9th ed.)Rui Zhu. "The Influence of Self-view on Context Effects: How Display Fixtures Can Affect Product Evaluations." Journal of Marketing Research, .
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