APA (7th ed.) Citation

Bergkvist, L. Tailor-made single-item measures of doubly concrete constructs. International journal of advertising : quarterly review of marketing communication.

Chicago Style (17th ed.) Citation

Bergkvist, Lars. "Tailor-made Single-item Measures of Doubly Concrete Constructs." International Journal of Advertising : Quarterly Review of Marketing Communication .

MLA (9th ed.) Citation

Bergkvist, Lars. "Tailor-made Single-item Measures of Doubly Concrete Constructs." International Journal of Advertising : Quarterly Review of Marketing Communication, .