Inertial disruption the impact of a new competitive entrant on online consumer search.

Bibliografske podrobnosti
izdano v:	Journal of marketing V.73, 1-2, 4 (2009).
Glavni avtor:	Moe, Wendy W.
Format:	Article
Jezik:	English
Teme:	Impact analysis. User behavior. Bayesian analysis. Electronic commerce.