Motivators for the intention to use mobile tv a comparison of South Korean males and females.

Manylion Llyfryddiaeth
Cyhoeddwyd yn:International journal of advertising : quarterly review of marketing communication V.28, 1-4 (2009).
Prif Awdur: Yung Kyun Choi
Fformat: Erthygl
Iaith:English
Pynciau: