Cita APA

Cohen, W. A. (2005). The marketing plan (4th ed.). Wiley.

Citación estilo Chicago

Cohen, William A. The Marketing Plan. 4th ed. Hoboken, NJ: Wiley, 2005.

Cita MLA

Cohen, William A. The Marketing Plan. 4th ed. Wiley, 2005.

Warning: These citations may not always be 100% accurate.