Testing behavioral hypothesis using an integrated model of grocery store shopping path and purchase behavior.

Testing behavioral hypothesis using an integrated model of grocery store shopping path and purchase behavior.

Bibliografiske detaljer
Udgivet i:Journal of consumer research V. 36, 1-4 (2009).
Hovedforfatter: Hui, Sam K.
Format: Article
Sprog:English
Fag:
Consumer behavior.
Grocery stores.