Does customer satisfaction matter to investors? Findings from the bond market.

Does customer satisfaction matter to investors? Findings from the bond market.

Bibliografiska uppgifter
I publikationen:Journal of marketing research V. 46, 1-6 (2009).
Huvudupphovsman: Anderson, Eugene W.
Materialtyp: Artikel
Språk:English
Ämnen:
Customer satisfaction.
Bond markets.
Profitability.