The value relevance of major media advertising expenditures some UK evidence.

The value relevance of major media advertising expenditures some UK evidence.

Manylion Llyfryddiaeth
Cyhoeddwyd yn:International Journal of Accounting 44, 1-2 (2009).
Prif Awdur: Shah, Syed Zulfigar Ali
Fformat: Erthygl
Iaith:English
Pynciau:
Valuation.
Correlation analysis.