"The time vs. money effect" shifting product attitudes and decision through personal connections.

"The time vs. money effect" shifting product attitudes and decision through personal connections.

Bibliografiska uppgifter
I publikationen:Journal of consumer research V. 36, 1-4 (2009).
Huvudupphovsman: Mogilmer, Cassie
Materialtyp: Artikel
Språk:English
Ämnen:
Product choice.
Decision making.
Money.
Time.