APA (7th ed.) Citation

Schau, H. J. Consumer identity renaissance: The resurgence of identity-inspired consumption in retirement. Journal of consumer research.

Chicago Style (17th ed.) Citation

Schau, Hope Jensen. "Consumer Identity Renaissance: The Resurgence of Identity-inspired Consumption in Retirement." Journal of Consumer Research .

MLA (9th ed.) Citation

Schau, Hope Jensen. "Consumer Identity Renaissance: The Resurgence of Identity-inspired Consumption in Retirement." Journal of Consumer Research, .

Warning: These citations may not always be 100% accurate.