APA (7th ed.) Citation

Hai Che. "Speed of replacement": Modeling brand loyalty using last-move data. Journal of marketing research.

Chicago Style (17th ed.) Citation

Hai Che. ""Speed of Replacement": Modeling Brand Loyalty Using Last-move Data." Journal of Marketing Research .

MLA (9th ed.) Citation

Hai Che. ""Speed of Replacement": Modeling Brand Loyalty Using Last-move Data." Journal of Marketing Research, .

Warning: These citations may not always be 100% accurate.