Moutinho, L., & Chien, C. S. (2008). Problems in marketing: Applying key concepts and techniques (2nd ed.). Sage.
Cita Chicago (17th ed.)Moutinho, Luiz, i Charles S. Chien. Problems in Marketing: Applying Key Concepts and Techniques. 2nd ed. Los Angeles: Sage, 2008.
Cita MLA (9th ed.)Moutinho, Luiz, i Charles S. Chien. Problems in Marketing: Applying Key Concepts and Techniques. 2nd ed. Sage, 2008.
Atenció: Aquestes cites poden no estar 100% correctes.