Aaker, D. A., Kumar, V., & Day, G. S. (2007). Marketing research (The Second Pacific RIM Edition.). John Wiley &Ssons Australia.
Chicago (17e ed.) BronvermeldingAaker, David A., V. Kumar, en George S. Day. Marketing Research. The Second Pacific RIM Edition. Queensland: John Wiley &Ssons Australia, 2007.
MLA (9e ed.) BronvermeldingAaker, David A., et al. Marketing Research. The Second Pacific RIM Edition. John Wiley &Ssons Australia, 2007.
Let op: Deze citaties zijn niet altijd 100% accuraat.