Aaker, D. A., Kumar, V., & Day, G. S. (2007). Marketing research (The Second Pacific RIM Edition.). John Wiley &Ssons Australia.
Style de citation Chicago (17e éd.)Aaker, David A., V. Kumar, et George S. Day. Marketing Research. The Second Pacific RIM Edition. Queensland: John Wiley &Ssons Australia, 2007.
Style de citation MLA (9e éd.)Aaker, David A., et al. Marketing Research. The Second Pacific RIM Edition. John Wiley &Ssons Australia, 2007.
Attention : ces citations peuvent ne pas être correctes à 100%.