APA (7th ed.) Citation

Anderson, C. (2006). The long tail: How endless choice is creating unlimited demand. Random House Business Books.

Chicago Style (17th ed.) Citation

Anderson, Chris. The Long Tail: How Endless Choice Is Creating Unlimited Demand. London: Random House Business Books, 2006.

MLA (9th ed.) Citation

Anderson, Chris. The Long Tail: How Endless Choice Is Creating Unlimited Demand. Random House Business Books, 2006.