Principles of customer relationship management

Principles of customer relationship management

Detalhes bibliográficos
Autor principal: Baran, Roger J. (Roger Joseph) 1945-
Formato: Livro
Idioma:English
Publicado em: Mason, Ohio Thompson/South-Western 2008.
Edição:Student ed.
Assuntos:
Relationship marketing > Textbooks.
Customer relations > Management > Textbooks.