International marketing strategy analysis, development, and implementation

International marketing strategy analysis, development, and implementation

書目詳細資料
主要作者: Doole, Isobel L.
其他作者: Lowe, Robin 1945-
格式: 圖書
語言:English
出版: Australia South-Western Cengage Learning 2008
版:5th ed.
主題:
Export marketing > Management.
Export marketing > Management > Case studies.