International marketing strategy analysis, development, and implementation

International marketing strategy analysis, development, and implementation

Bibliografiska uppgifter
Huvudupphovsman: Doole, Isobel L.
Övriga upphovsmän: Lowe, Robin 1945-
Materialtyp: Bok
Språk:English
Publicerad: Australia South-Western Cengage Learning 2008
Upplaga:5th ed.
Ämnen:
Export marketing > Management.
Export marketing > Management > Case studies.