International marketing strategy analysis, development, and implementation

International marketing strategy analysis, development, and implementation

Bibliografske podrobnosti
Glavni avtor: Doole, Isobel L.
Drugi avtorji: Lowe, Robin 1945-
Format: Knjiga
Jezik:English
Izdano: Australia South-Western Cengage Learning 2008
Izdaja:5th ed.
Teme:
Export marketing > Management.
Export marketing > Management > Case studies.