International marketing strategy analysis, development, and implementation

International marketing strategy analysis, development, and implementation

Bibliographische Detailangaben
1. Verfasser: Doole, Isobel L.
Weitere Verfasser: Lowe, Robin 1945-
Format: Buch
Sprache:English
Veröffentlicht: Australia South-Western Cengage Learning 2008
Ausgabe:5th ed.
Schlagworte:
Export marketing > Management.
Export marketing > Management > Case studies.