Doole, I. L., & Lowe, R. (2008). International marketing strategy: Analysis, development, and implementation (5th ed.). South-Western Cengage Learning.
Chicago Style (17th ed.) CitationDoole, Isobel L., and Robin Lowe. International Marketing Strategy: Analysis, Development, and Implementation. 5th ed. Australia: South-Western Cengage Learning, 2008.
MLA (9th ed.) CitationDoole, Isobel L., and Robin Lowe. International Marketing Strategy: Analysis, Development, and Implementation. 5th ed. South-Western Cengage Learning, 2008.
Warning: These citations may not always be 100% accurate.