Design development practices of selected local retail companies of ready-to-wear apparel
At point-of sale, the customers' attention is drawn to the aesthetic appeal of a particular style. Design development is the process of creating new styles for an apparel line (Frings, 1999). It involves research on fashion trends, color, and fabric and trim; the conceptualization of a design i...
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| Format: | Disertacija |
| Jezik: | English |
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2005.
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