Essentials of strategic management the quest for competitive advantage

Essentials of strategic management the quest for competitive advantage

Detalhes bibliográficos
Autor principal: Gamble, John E.
Outros Autores: Thompson, Arthur A. 1940-
Formato: Livro
Idioma:English
Publicado em: Boston McGraw-Hill/Irwin c2009.
Assuntos:
Strategic planning.
Business planning.
Competition.
Strategic planning > Case studies.