Essentials of strategic management the quest for competitive advantage

Detalhes bibliográficos
Autor principal:	Gamble, John E.
Outros Autores:	Thompson, Arthur A. 1940-
Formato:	Livro
Idioma:	English
Publicado em:	Boston McGraw-Hill/Irwin c2009.
Assuntos:	Strategic planning. Business planning. Competition. Strategic planning > Case studies.