Essentials of strategic management the quest for competitive advantage

Manylion Llyfryddiaeth
Prif Awdur:	Gamble, John E.
Awduron Eraill:	Thompson, Arthur A. 1940-
Fformat:	Llyfr
Iaith:	English
Cyhoeddwyd:	Boston McGraw-Hill/Irwin c2009.
Pynciau:	Strategic planning. Business planning. Competition. Strategic planning > Case studies.