TY  - BOOK
T1  - Essentials of strategic management the quest for competitive advantage
A1  - Gamble, John E.
A2  - Thompson, Arthur A. 1940-
LA  - English
PP  - Boston
PB  - McGraw-Hill/Irwin
YR  - 2009
UL  - https://tuklas.up.edu.ph/Record/UP-99796217608633609
OP  - 481
CN  - HD 30.28 G34 2009
SN  - 9780073530307
KW  - Strategic planning.
KW  - Business planning.
KW  - Competition.
KW  - Strategic planning : Case studies.
ER  -