Level of consumer awareness and acceptability on the quality of counterfeit branded tee shirt

The research aims to determine the level of consumer awareness and acceptability on the quality of counterfeit branded tee shirts. A total of 100 college students of the University of the Philippine - Diliman from 10 colleges with a population of more than 500 were selected randomly. There were two...

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Bibliographic Details
Main Author: Del Rosario, Anna Marie T.
Other Authors: Florendo, Raquel Baltazar
Format: Thesis
Language:English
Published: 1998.
Subjects: