Cita APA (7th ed.)

Aaker, D. A. (2008). Strategic market management (8th ed.). Wiley.

Cita Chicago (17th ed.)

Aaker, David A. Strategic Market Management. 8th ed. Hoboken, N.J: Wiley, 2008.

Cita MLA (9th ed.)

Aaker, David A. Strategic Market Management. 8th ed. Wiley, 2008.