Tweenagers' clothing purchase behaviors

This study aims to examine tweenagers' clothing consumption based on their purchasing motivations, store/brand selection, criteria, shopping frequency, and clothing expenditures. A survey design was used for this study and was done through structured interviews. The data were gathered from rand...

Полное описание

Библиографические подробности
Главный автор: Anadia, Arvie Joy F.
Другие авторы: Bantang, Joanne Reandelar
Формат: Диссертация
Язык:English
Опубликовано: 2006.
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