Marketing leadership in hospitality and tourism strategies and tactics for competitive advantage

Marketing leadership in hospitality and tourism strategies and tactics for competitive advantage

Bibliografiske detaljer
Hovedforfatter: Shoemaker, Stowe
Format: Bog
Sprog:English
Udgivet: Upper Saddle River, N.J. Pearson c2007.
Udgivelse:4th ed.
Fag:
Hospitality industrry > Marketing.