APA (7th ed.) Citation

(2004). Research on advertising: Content, uses, and effects. Association for Education in Journalism and Mass Communication.

Chicago Style (17th ed.) Citation

Research on Advertising: Content, Uses, and Effects. [Columbia]: Association for Education in Journalism and Mass Communication, 2004.

MLA (9th ed.) Citation

Research on Advertising: Content, Uses, and Effects. Association for Education in Journalism and Mass Communication, 2004.