APA (7th ed.) Citation

National Association of Broadcasters & Fratrik, M. R. (1987). The Small market television manager's guide. National Association of Broadcasters.

Chicago Style (17th ed.) Citation

National Association of Broadcasters and Mark R. Fratrik. The Small Market Television Manager's Guide. Washington: National Association of Broadcasters, 1987.

MLA (9th ed.) Citation

National Association of Broadcasters and Mark R. Fratrik. The Small Market Television Manager's Guide. National Association of Broadcasters, 1987.