Trout, J. (2004). Trout on strategy: Capturing mindshare, conquering markets. McGraw-Hill.
Cita Chicago (17th ed.)Trout, Jack. Trout on Strategy: Capturing Mindshare, Conquering Markets. New York: McGraw-Hill, 2004.
Cita MLA (9th ed.)Trout, Jack. Trout on Strategy: Capturing Mindshare, Conquering Markets. McGraw-Hill, 2004.
Atenció: Aquestes cites poden no estar 100% correctes.