APA (7th ed.) Citation

Trout, J. (2004). Trout on strategy: Capturing mindshare, conquering markets. McGraw-Hill.

Chicago Style (17th ed.) Citation

Trout, Jack. Trout on Strategy: Capturing Mindshare, Conquering Markets. New York: McGraw-Hill, 2004.

MLA (9th ed.) Citation

Trout, Jack. Trout on Strategy: Capturing Mindshare, Conquering Markets. McGraw-Hill, 2004.