Malhotra, N. K. (2007). Fundamentals of marketing research: An applied orientation (5th ed.). Pearson Education South Asia.
Chicago Style (17th ed.) CitationMalhotra, Naresh K. Fundamentals of Marketing Research: An Applied Orientation. 5th ed. Singapore: Pearson Education South Asia, 2007.
MLA (9th ed.) CitationMalhotra, Naresh K. Fundamentals of Marketing Research: An Applied Orientation. 5th ed. Pearson Education South Asia, 2007.
Warning: These citations may not always be 100% accurate.