Cita APA (7a ed.)

Peppers, D., & Rogers, M. P. (1997). Enterprise one to one: Tools for building unbreakable customer relationships in the interactive age. Judy Piatkus.

Cita Chicago Style (17a ed.)

Peppers, Don, y Martha Ph.D Rogers. Enterprise One to One: Tools for Building Unbreakable Customer Relationships in the Interactive Age. London: Judy Piatkus, 1997.

Cita MLA (9a ed.)

Peppers, Don, y Martha Ph.D Rogers. Enterprise One to One: Tools for Building Unbreakable Customer Relationships in the Interactive Age. Judy Piatkus, 1997.