Advertising campaign strategy a guide to marketing communication plans

Advertising campaign strategy a guide to marketing communication plans

Taispeáin gach leagan (2)
Sonraí bibleagrafaíochta
Príomhchruthaitheoir: Parente, Donald E.
Formáid: LEABHAR
Teanga:English
Foilsithe / Cruthaithe: Australia Thomson/South-Western c2006.
Eagrán:4th ed.
Ábhair:
Advertising campaigns.
Communication in marketing.